Discover how our technology and human-driven CRO solution transformed one of the leading homebuilders' online customer interactions and lead generation game.
Before partnering with CommVersion and implementing SmartChat, Antares Homes had a highly qualified online sales consultant (OSC) team effectively converting leads during business hours.
However they identified an opportunity to further optimize their lead capture by addressing challenges such as:
Prospective customers browsing the website after-hours weren't converting due to the absence of immediate, personalized interaction
Antares Homes sought to reduce their cost-per-acquisition (CPA) while optimizing marketing spend and boosting overall profitability.
Antares Homes needed a solution to handle customer inquiries effectively and ensure a seamless handover to their online sales consultant (OSC) team.
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Antares Homes needed a solution that addressed after-hours quality lead capture without sacrificing the human touch. SmartChat's key features that resonated with them included:
SmartChat targets website visitors at the right time with the right message, turning them into high-quality leads.
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Sales thrive on having detailed prospects information ready at hand, which empowers them to convert leads more effectively.
The onboarding process was smooth and integrated seamlessly into their existing systems via a tag manager.
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The implementation of SmartChat brought about more qualified leads, improved sales efficiency, and boosted Antares Homes' bottom line significantly.
Here are some of the results they were able to see with SmartChat:
