How we struck an 8% reduction on cost-per-acquisition.

The introduction of SmartChat became the catalyst for a transformational journey as depicted by the results.

Matt unpacks the secrete behind Strike's 8% reduction in CPA.


Conversion rate

SmartChat smashed it with a whopping 14% website conversion boost, thanks to engaged visitors taking meaningful actions.


Reduction in

Strike slashed customer acquisition costs by 8% thanks to SmartChat's efficient visitor engagement and conversion abilities.


Uplift in funnel

Apart from improving web conversions, SmartChat had a positive influence on the entire sales funnel.

Matt Carey

Head of Acquisition

"A refreshing performance-led approach to live chat resulting in a demonstrable cost-per-acquisition improvement and better marketing ROI, even on a cost-per-chat basis. We constructed an A/B test to statistically prove the uplift of the chat service and saw an                                                                

After working with a number of chat providers over the past decade, CommVersion really are a cut above the rest.”

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