LeaseCar recognised the need to enhance lead generation and capture more high-quality enquiries. Operating from 8 to 5, they also needed to connect with potential customers outside of these hours, especially since many consumers begin their car leasing journey online and often engage after office hours.
Maintaining consistent and personalised communication was imperative, particularly given the extended decision-making process in car leasing.
To address this, LeaseCar needed a solution that would provide 24/7 human-led engagement. This would allow them to connect with customers in the evenings and weekends, driving higher conversion rates and improving the overall customer experience.
By implementing CommVersion's SmartChat, LeaseCar overcame the limitations of operating only between 8 AM and 5 PM, effectively connecting with customers beyond these hours.
SmartChat offers tailored, high-quality interactions that blend human-led conversations with smart-targeting technology. This innovative approach empowers agents to connect with website visitors with the most relevant message at the right time. Proven to boost website conversion rate by 5x higher than traditional chatbots, this method enabled LeaseCar to capture valuable leads (even after hours) and deliver prompt responses, significantly boosting customer satisfaction.
The results were impressive—LeaseCar generated an additional 240+ high-quality leads per month, significantly improving its website conversion rate. The partnership translated into a more efficient sales process, better overall customer experience, and a stronger competitive position in the car leasing industry.
Want to hear what our customers' customers have to say about their experience?