This case study explores how Real Estate One's partnership with CommVersion’s SmartChat elevated their chat approach and improved lead quality, delivering results that drive business growth.
With over 80% of home buyers starting their search online, Real Estate One recognized the importance of enhancing their engagement with website visitors.
Their goal was to increase inquiries and generate higher-quality leads. However, connecting effectively with potential clients proved challenging, as each individual had unique needs and expectations, making personalized and high-quality communication essential.
To address these challenges, Real Estate One required a reliable chat solution that provided 24/7 human support. Consistent and on-brand communication was crucial for meeting client expectations and converting inquiries into successful home transactions.
.png)
Real Estate One partnered with CommVersion to enhance their lead generation process and improve client engagement. The strategic implementation of SmartChat enabled their team to connect more effectively with potential clients, building stronger relationships throughout the home buying and selling journey.
What sets SmartChat apart is its combination of smart targeting and 24/7 human-led live chat, which drives website conversion rates that are 5x higher than chatbots. By engaging prospects and nurturing leads, SmartChat delivers ready-to-act opportunities that might have otherwise been missed. With a risk-free trial, they could test the solution in real-time and see tangible results before fully committing.
The impact was impressive—lead acquisition costs decreased, and the website conversion rate rose by 32% within just 4 months. Additionally, Real Estate One generated around 150 extra high-quality leads each month. With SmartChat, they enhanced their online presence and strengthened their position in the competitive real estate landscape.
Implementing SmartChat generated more qualified leads, improved service efficiency, and significantly enhanced Real Estate One's overall customer experience.
Want to hear what our customers' customers have to say about their experience?
